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AT THE CENTER
The electronic newsletter of the
Silicon Valley World Internet Center

Tuesday, July 23, 2002

 

The Silicon Valley World Internet Center thanks its Sponsors for their continuing support:

EXECUTIVE SPONSORS
• Amdocs, Inc. •• Cable & Wireless •• Deutsche Telekom •• Fujitsu •• IBM Corporation •• SAP •• Sun Microsystems •

KNOWLEDGE NETWORK PARTNERS
•• Halleck ••• IC Growth, Inc. ••• Internet Wire ••

Check out the Center's Web site: http://www.worldinternetcenter.com

Past copies of newsletters and directions to the Center are available on the Web site.

All programs are held at the Center unless otherwise noted.

To join our community, click on this link: http://center.infopoint.com/join.php


CABLE & WIRELESS ANNOUNCEMENT
"Reliability Extends Far Beyond The Network"
For further information (http://www.cw.com/reliable).

WORKING GROUP SESSION: WEDNESDAY, JULY 24, 2002
"Decision Making In The Realtime Enterprise"
Fourth Session of a Working Group on "Dynamic Information Integration"
Led by Dr. Rodney J. Heisterberg, Managing Partner, Rod Heisterberg Associates
Invitation-only. 3:00 - 5:30 p.m.

PUB TALK: THURSDAY, JULY 25, 2002
"Let's Talk About Voice!"
By Mr. Rene Rodriguez, Business Development Manager, Voice Center, SAP Labs, Inc.
Open to the Public. 5:00 - 7:00 p.m. The Pub talk begins at 6:00 p.m.

CHALLENGE-THE-EXPERT: WEDNESDAY, AUGUST 14, 2002
"Collaborative Commerce: Strategies, Architectures & Implementation Roadmaps"
By Dr. Rod Heisterberg, Managing Partner, Rod Heisterberg Associates
Registration and Networking: 5:00 - 6:00 p.m.
Presentation and Interactive Discussion: 6:00 - 8:00 p.m.
Open to the Public. No Fee. Pre-registration recommended due to limited seating.


CABLE & WIRELESS ANNOUNCEMENT
"Reliability Extends Far Beyond The Network"
For further information (http://www.cw.com/reliable).

Cable & Wireless was recently voted "Most Financially Stable Operator In Class" by Communications Week International. Reliability extends far beyond its network. Cable & Wireless' focus is to deliver high quality IP hosting and Web services to businesses in the US, Europe, and Asia across its wholly-owned global Tier 1 IP backbone. With more and more businesses facing financial difficulties, companies are looking for more than reliable networks -- they are looking for credible suppliers who have a depth of experience to support the continuity of their business. Cable & Wireless has been in business for over 130 years. During this time, they have seen many companies enter and exit the telecommunications market -- from dot coms to multinationals. 50% of the Fortune e-50 and 70% of the Fortune 500 currently rely on Cable & Wireless. To find out how Cable & Wireless can help your business, visit (http://www.cw.com/reliable).


WORKING GROUP SESSION: WEDNESDAY, JULY 24, 2002
"Decision Making In The Realtime Enterprise"
Fourth Session of a Working Group on "Dynamic Information Integration"
Led by Dr. Rodney J. Heisterberg, Managing Partner, Rod Heisterberg Associates
3:00 - 5:30 p.m. Invitation-only.

As a result of a series of programs fall 2001, the Center is hosting a Working Group during 2002 on "Dynamic Information Integration." A group of 10-12 continuing, invitation-only participants will analyze and discuss various aspects of dynamic information integration over the next several months, including:

• The role and importance of explicit models
• How to achieve a working feedback loop
• Existing technologies and components
• Relevant standards

FOURTH WORKING GROUP SESSION
The Center is very pleased that the fourth Working Group Session will be facilitated by Rodney J. Heisterberg, a well-known supply chain expert and former participant at Center programs. Dr. Heisterberg was formerly a Director at Gartner Consulting where he led engagements for eBusiness transformation strategy and applications architecture development.

Dr. Heisterberg will discuss Collaborative Commerce (cCommerce) as a strategy for the next stage of eBusiness evolution. cCommerce business practices enable trading partners to create, manage, and use data in a shared environment to design, build, and support products throughout their lifecycle, working separately to leverage their core competencies together in a value chain that forms a virtual enterprise. Sustainable competitive advantage may be realized by adoption of cCommerce strategies and business models.

Today, forward looking enterprises are seeking to achieve the benefits of cCommerce by leveraging the Internet as an enabling technology in order to transform their core business management decision making practices. These realtime enterprise value propositions are based on managing information rather than inventory. The business case for cCommerce is predicated on information technology (IT) investments to facilitate collaborative business practices with shared data and visibility information that will improve decision effectiveness.

Supply chain operations that involve actions outside the enterprise's four walls require monitoring and measuring trading partner performance as never before, in part, due to virtual enterprise integration of the core competencies across the value chain. In order to realize this new capability, enterprises must re-engineer their decision making processes in such a manner so that they are able to adapt to the dynamics needed to synchronize supply with demand. Decision makers must be able to evaluate performance across the virtual enterprise using common metrics in order to make effective decisions for guiding value chain strategies, directing logistics tactics, and managing operational activities in a timely manner. As cCommerce evolves as the mainstream eBusiness strategy for effective value chain management, the re-engineering of management decision-making processes becomes the critical success factor for enterprise profitability and growth in the 21st century.

The following questions -- among others -- will be discussed, over wine and light hors d'oeuvres:

• What is the business case for re-engineering the strategic, tactical, and operational management decision-making process?
• How will the appropriate metrics be identified and shared among trading partners to manage their value chain processes?
• How will virtual enterprise information integration drive enabling technologies for real time decision support systems?
• Which Web Services deployments have a stronger value proposition for private trading exchange solutions versus public B2B marketplace offerings?

FOR FURTHER INFORMATION
This program is invitation-only. Those interested in possible participation with a background relevant for this Session, please send your name, title, email, telephone number, and bio to the following:

Dr. Venilde Jeronimo
Senior Director, Client Services
Silicon Valley World Internet Center
T: 650.462.9800
E: mailto:venilde@worldinternetcenter.com


PUB TALK: THURSDAY, JULY 25, 2002
"Let's Talk About Voice!"
By Mr. Rene Rodriguez, Business Development Manager, Voice Center, SAP Labs, Inc.
Open to the Public. 5:00 - 7:00 p.m. The Pub talk begins at 6:00 p.m.

At this Pub Talk, come hear about the exciting new voice applications being developed at SAP. The Voice Center, established in January 2001, is comprised of industry-leading technology, application, and business development experts in what is one of the most visible initiatives at SAP. Mr. Kim’s discussion will include how SAP utilizes existing speech recognition technologies and open standards, such as VoiceXML, to develop a broad range of voice-enabled SAP solutions that will benefit a variety of industries, including manufacturing, utilities, and retail. By incorporating self-service voice solutions into the enterprise, companies will be able to increase their customer service satisfaction ratings while reducing costs significantly.

ABOUT RENE RODRIGUEZ
Rene Rodriguez is responsible for business development and marketing of voice applications at SAP Labs, Inc., the leading provider of eBusiness solutions. Mr. Rodriguez began his career at IBM where he was responsible for OEM and business development activities for IBM's storage software products. He has also led multi-disciplinary teams at medium and entrepreneurial companies, most recently at Nuance Communications. Mr. Rodriguez holds an undergraduate degree from Stanford University.

ABOUT THE VOICE CENTER
The mission of the Voice Center is to establish SAP (http://www.sap.com) as the leader in the deployment of voice-enabled access to enterprise systems. The Voice Center offers SAP product and sales groups the technology and strategic resources they need to develop solutions that maximize customer value.

FOR FURTHER INFORMATION
Mr. Rene Rodriguez
Business Development Manager
SAP Labs, Inc.
3475 Deer Creek Road
Palo Alto, CA 94304
T: 650.849.4000
E: rené.rodriguez@sap.com


CHALLENGE-THE-EXPERT: WEDNESDAY, AUGUST 14, 2002
"Collaborative Commerce: Strategies, Architectures & Implementation Roadmaps"
By Dr. Rod Heisterberg, Managing Partner, Rod Heisterberg Associates
Registration and Networking: 5:00 - 6:00 p.m.
Presentation and Interactive Discussion: 6:00 - 8:00 p.m.
Open to the Public. No Fee. Pre-registration recommended due to limited seating.

At this Challenge-The-Expert, come interact and "challenge" Rod Heisterberg on Collaborative Commerce (cCommerce) as he identifies it as the key strategy in the next stage of eBusiness.

cCommerce business practices enable trading partners to create, manage, and use data in a shared environment to design, build, and support products throughout their lifecycle, working separately to leverage core competencies in a value chain to form a virtual enterprise. Sustainable competitive advantage may be realized by adoption of cCommerce concepts and critical success factors as well as a strategic planning methodology that incorporates the use of a balanced scorecard with supply chain management metrics to affect an adaptive planning process for value chain optimization.

Leading enterprises have created a business case to realize the cCommerce value proposition by promoting the critical success factors to deploy Internet technologies for internal and external data sharing; provide loosely coupled application interoperability via Integration Hubs across the value chain; focus on core competencies for collaborative business practices; and build virtual enterprises on trusted value chains to redefine competitive advantage.

The following key issues for the development of the next generation eBusiness strategies will be addressed and opened for "challenge" for an interactive discussion during the second hour of the program:

• What is Collaborative Commerce and Why Should I Care?
• Conducting Strategic Planning for cCommerce
• Developing cCommerce Business/Applications/Technical Architectures
• Building Interactive Incremental Implementation Roadmaps for cCommerce
• Leveraging Value Chain Management: Lessons Learned and Next Steps

ABOUT ROD HEISTERBERG
Rod Heisterberg guides firms moving into Collaborative Commerce with his experience in software product management, enterprise systems integration, and IT management perspectives. Before founding Rod Heisterberg Associates, he was the Director of IT Management Consulting for Gartner Group in San Jose. His engagements spanned consulting and research projects that focused on strategic planning for cCommerce, including the formation, implementation, and operation of businesses as virtual enterprises using a private trading exchange enabled by Extranet. Dr. Heisterberg has been employed by or consulted for numerous Global 500 companies, including British Aerospace, Ford, General Motors, Lockheed Martin, Mitsubishi, Procter & Gamble, Sunbeam, and US Steel. He has served as the US industry advisor to NATO for eBusiness and industrial logistics. Dr. Heisterberg holds bachelors and masters degrees, as well as a Ph.D. from Purdue University where he studied industrial engineering, computer science, and business administration. He is a registered professional engineer and an internationally-recognized speaker and writer. Currently, he is authoring the cCommerce section of The Internet Encyclopedia to be published by John Wiley & Sons.

ABOUT ROD HEISTERBERG ASSOCIATES
Rod Heisterberg Associates (RHA) represents a global network of seasoned veterans in the fields of business management and IT who provide leadership for cCommerce strategies that enterprise software vendors and end users can leverage to achieve a sustainable competitive advantage. The RHA portfolio of international management consulting offerings features cCommerce strategic planning and readiness assessment, architecture development and sourcing, and implementation roadmap advisory services which include executive team coaching and IT trends seminars.

FOR FURTHER INFORMATION & REGISTRATION
Pre-registration is not required, but highly recommended due to limited seating. Confirm attendance by sending your name, title, company name, and telephone number to:

Ms. Claire Kahrobaie
Manager, Client Services
Silicon Valley World Internet Center
T: 650.462.9800
E: kahrobaie@worldinternetcenter.com


JOIN US FOR OUR WEEKLY PUB
Come join us for our weekly Pub every Thursday from 5:00 - 7:00 p.m.

The Pub Talk begins at 6 p.m. The Pub gathers 80-100 mid- to high-level executives every week and, as always, is a great place to come and meet people from the Silicon Valley and all over the world. Representatives from small start-ups and major companies to venture capital and academic join in the exchange at the Center's Pub. It's...

--- The best reason to take off work early on Thursdays ---

For directions, please visit http://www.worldinternetcenter.com and click on directions.

The dress is casual and there is no fee to attend. Just bring your good ideas!

Companies with an interest in giving a Pub Talk or obtaining additional information about current Center programs and services should contact Dr. Venilde Jeronimo, the Center's Senior Director, Client Services (mailto:venilde@worldinternetcenter.com).

For inquiries about upcoming Center programs, send an email to mailto:venilde@worldinternetcenter.com

For further information on the Center's Sponsors and Knowledge Network Partners, visit their Web sites:

EXECUTIVE SPONSORS
• Amdocs, Inc. http://www.amdocs.com
• Cable & Wireless http://www.cw.com
• Deutsche Telekom http://www.dtag.de/english/index.htm
• Fujitsu http://www.fujitsu.com
• IBM Corporation http://www.ibm.com
• SAP http://www.mysap.com
• Sun Microsystems http://www.sun.com

KNOWLEDGE NETWORK PARTNERS
• Halleck http://www.halleck.com
• IC Growth, Inc. http://www.icgrowth.com
• Internet Wire http://www.internetwire.com

To join our community, click on this link: http://center.infopoint.com/join.php

 

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